In today's digital age, business cards are no longer the only way to network and make connections. In any industry it has become increasingly difficult to connect and remain connected with potential clients. As a photographer it is always at the most inconvenient times, business information is requested. Luckily through the advancement and availability of technology it's easier to be prepared, if you just get a little creative. Here are some ways to move beyond traditional business cards:

Using QR Codes to Improve Your Business Outreach
QR codes are a simple and effective way to share information, and can be easily added to printed materials like flyers, posters, business cards, and more. By utilizing QR codes on your business cards or as a cellphone background, you can direct potential clients to a contact form on your website. Creating a QR code is easy with websites like www.canva.com. Just enter the URL of your social media profiles, website, or any other relevant link, and follow the instructions on the website to generate a QR code. You can then insert the QR code into any design of your choice, making it a versatile tool for your business outreach.

NFC tags work in a similar Manner but they don't require the use of a camera. Most current cell phones have technology available in them that read and write NFC Tags. You can purchase NFC Tags on any website, just make sure to read the description and reviews to make sure what you purchase will meet your expectations. Some NFC tags will not operate on metal and others will only hold a certain amount of information. I put NFC tags everywhere, on my camera gear, in my camera bags, on my cellphone case, and in jewelry. I even offer a NFC Bracelet for sale on my website in my store. I would recommend you understand how the technology works first before you implement it. I will research where NFC readers are located on the most common phones so that I am prepared to direct individuals where to place their phone.

Don't ditch Business Cards just yet.

In this digital age, it's easy to think that traditional paper business cards are outdated and no longer necessary. However, there are still several reasons why you should keep using them:

Personal touch: Handing someone a physical business card creates a personal connection that can be difficult to replicate through digital means.

• Professionalism: Having a well-designed business card shows that you take your business seriously and are willing to invest in your professional image.
• Accessibility: Not everyone has access to a smartphone or other digital device, so providing a physical card ensures that everyone can easily access your contact information.
• Memorability: A unique and memorable business card can make a lasting impression on potential clients or partners.

So before you ditch your business cards, consider the benefits they can provide and how they can enhance your professional image. My business cards also display my my most notable images so that potential clients get to see what the finish product will look like.

Remember, networking is all about building relationships and making meaningful connections. By thinking outside the box and exploring new ways to connect with others, you can take your networking game to the next level.